I’m the engine room – the main driver of projects day to day, managing the team’s collective effort and working alongside all the stakeholders. The creative world is very dynamic – fast-moving and full of characters – where every day is very different. I love the challenge of dealing with these everyday twists and turns our clients face on their journey. 

My background in the TMT (technology, media, telecommunications) industry and years of experience in KPMG have given me a good understanding of how creative businesses operate and make money. I have 6+ years M&A experience advising company founders and management teams on a combination of acquisitions, disposals and MBOs.

Prior to joining Waypoint, I advised on lower mid-market transactions and qualified as a Chartered Accountant at KPMG in Birmingham.